Niels Henrik Sørensen

Niels Henrik Sørensen is heading SportsTech in the Innovation Lab at the Danish NOC and Sports Confederation working across more than 60 different sports under the umbrella of Sports Confederation of Denmark

Bridging Sport, Innovation and Technology by discovering assets, data and knowledge in sports organization to engage, advise and support the development and growth of SportsTech companies.

Solid experience within business management, consulting and entrepreneurship from start-up companies and multinational enterprise

Active in building the SportsTech Ecosystem in Denmark and Scandinavia bridging towards European and international partnerships.

Serves often as a mentor and board/advisory member for start- / scaleups in sportstech and across industries as well